Rachel Kum's passion for all things creative and natural has been a lifelong commitment. From an early age, she was entranced by make-up for simply being fun in its ability to change the face with color. Growing up, her love of nature, beauty and especially cosmetics made this a focus of her personal expression. Before winning the Miss Singapore Universe title in 2009, Rachel's road to her good skin and makeup did not come easy. Her own experience with skin and makeup and working with women whose careers depended on good complexion has allowed her to see how skin image not only threatens careers but can also destroy self confidence...This has led her to devote two years to researching, testing and refining mineral makeup. As every woman knows good texture, even coverage and comfortable skin interaction are the chief ingredients in identifying a good brand of makeup, Rachel believes she has found the optimal product in her Rachel K cosmetics range.