Koufu is a well established brand name in the hearts of many households. It is a symbol of quality as well as the reflection of an entrepreneur's vision and determination. Koufu has been enhancing its effort to preserve the unique Singaporean coffee shop culture amidst the challenges and rapid changes in our local food and beverage industry. We have managed to transform our organisation through a three-prong strategy in ensuring the "quality", "service" and "environment" factors are covered. Through these effective strategies we managed to create breakthroughs by integrating modern food court and coffee shop management style and contemporary designs.